Branding is the customizing of our games as part of your brand marketing strategy which in turns engages event guests and creates a positive lasting product or company impression. By wrapping our games, we give you an additional opportunity to grow your company’s visibility and showcase their expertise with the additional time event guests engage in the gaming experience during your participation marketing event.

Phoenix Amusements works with you to select the perfect product branding in your engagement marketing activity. Whether you’re looking to completely wrap our interactive games or just add a custom logo graphic header, we can help you determine the correct fit for your program. By creating a unique experience incorporating your brand, consumer and the actual engagement activity, the game becomes an integral part of your event promotion.

Custom branding is such an innovative way to express your message and outshine your competition to create additional demand generation for your products and services. Working with you and your team, we assist you in the final development and execution of the brand experience with custom wrapped games for exciting and engaging activations or participation marketing.

Once you have booked your event, we always supply templates for our games so your graphic team can design for those specific game areas. Our graphic department works with the latest graphic software and with print material that produces a rich vibrant creation of your company branding graphics. Your art department can supply the final graphic artwork or we can work with you to create a unique graphic integrating your logo. If you do not have an art department, let us know how we can help you with branding your business! We always obtain your approval prior to final printing.


The majority of our interactive games that are branded are usually placed in trade show booths or at vendor expos as booth attractions. We work with you in finding the perfect gaming experience that fits into your experiential marketing plan or brand activation. Whether you're trying to create a competition for a "grand prize" or looking for guest engagement with an interactive activity, we can assist you. Since we've been in business since 1959, we have an in-depth knowledge of the video arcade industry. We know which games work and which don't.

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